Our mission
FindMyHRT exists to help women find qualified hormone replacement therapy providers and to give them the information they need to make informed decisions about their care. We are not a clinic, do not prescribe medication, and do not provide medical advice. We publish evidence-based educational content and maintain a directory of licensed providers.
Who we are
FindMyHRT was built by Brian Williams, a 20-year career paramedic, after watching his wife and other women in his life struggle to find knowledgeable HRT care during perimenopause. The project grew out of his frustration with how often women are dismissed or misdirected when they seek help for menopausal symptoms.
Our content is produced by the FindMyHRT Team, a group of writers and researchers focused specifically on perimenopause and menopause care. We do not impersonate physicians. When content references clinical guidance, it cites primary sources. When content discusses specific treatments, it relies on the published positions of medical societies such as The Menopause Society, ACOG, and The Endocrine Society.
How we choose topics
We prioritize topics based on what women in perimenopause and menopause are actually searching for and what their providers are most frequently asked about. We focus on:
- Symptoms of perimenopause and menopause and how they are identified
- HRT options, delivery methods, and what to expect from treatment
- When and how to seek specialty care
- What distinguishes a good HRT provider from a generalist
- Non-hormonal alternatives when HRT is not appropriate
- Lifestyle support for the menopause transition
How we source information
Every clinical claim on the site links to a primary source where possible. Our preferred sources in descending order of authority:
- Peer-reviewed literature (PubMed, Cochrane reviews, landmark clinical trials)
- Position statements from medical societies: The Menopause Society, American College of Obstetricians and Gynecologists, The Endocrine Society, ASRM
- Government and institutional sources: NIH, CDC, Mayo Clinic, Cleveland Clinic, Johns Hopkins
- Large, well-designed cohort studies such as the SWAN Study and the Women's Health Initiative
We avoid secondary sources that don't themselves cite primary research, commercial health blogs without author bylines, and content that conflicts with current society guidance without a clear explanation of why.
Author attribution and medical review
All content is attributed to FindMyHRT Team. We use a team byline rather than attributing articles to specific physicians because:
- We don't employ clinicians who write primary content, and impersonating clinicians would be dishonest.
- Our content is reviewed and updated as a group, making team attribution the most accurate description of who produced it.
When content discusses prescribing, dosing, diagnosis, or individualized treatment decisions, we link out to provider directories or society resources rather than making clinical recommendations ourselves. This is not medical advice. Personal medical decisions belong to you and your clinician.
How we update content
Every article shows its published date and, where applicable, its last-reviewed date. Content is reviewed at minimum annually. Pages addressing rapidly evolving areas (new HRT medications, insurance coverage, and clinical guidelines) are reviewed more often. When we make a substantive update we bump the Last reviewed date. When we update only formatting or fix a typo, we do not.
Corrections policy
When we get something factually wrong, we fix it, add a visible correction note to the article, and update the last-reviewed date. Corrections can be reported via our contact page. Corrections we receive are logged and actioned within 7 days of receipt.
Provider directory standards
Provider listings are drawn from verified sources:
- NPI registry providers: sourced from the National Plan and Provider Enumeration System (NPPES), filtered for HRT-relevant specialties (endocrinology, OB/GYN, reproductive endocrinology, naturopathic medicine with HRT credentials). No synthetic or AI-generated providers appear in our directory.
- Dedicated HRT companies: hand-verified clinics and telehealth platforms whose primary practice is hormone replacement therapy.
- Reviews: we display verified user reviews only. We do not generate, purchase, or syndicate fake reviews. Every provider profile starts with zero reviews and grows from real user submissions.
Disclosures
FindMyHRT may receive payment from HRT companies for optional premium profile features. Featured placement is clearly labeled. Editorial content is not influenced by commercial relationships. Any article that touches on a product or service where we have a commercial relationship will disclose that relationship at the top of the page.
Some outbound links in our content may be affiliate links. When they are, we disclose this. Affiliate relationships never determine whether we cover a topic, what we say about it, or what we recommend.
What we will not do
- Impersonate clinicians or attribute articles to physicians we don't employ
- Publish articles written primarily to rank in search results without substantive value to the reader
- Publish fake reviews or fabricate provider data
- Offer personalized medical advice
- Recommend specific HRT doses, prescriptions, or protocols
- Use AI to mass-produce content without human editorial review
Contact us
Questions, corrections, or feedback: use our contact page. We respond to every legitimate message.
Medical Disclaimer
The information on FindMyHRT is for educational and informational purposes only. It is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified healthcare provider with any questions you may have regarding a medical condition or treatment. Never disregard professional medical advice or delay seeking it because of something you have read on this website.